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How To Nail Your Next Business Card Design
For small business owners, marketing professionals, and entrepreneurs, an impactful Business Card design is essential for making a strong first impression. Despite the digital age, Business Cards remain a staple in professional networking. They’re a tangible reminder of who you are and what you offer, so making them stand out is crucial.
Benefits of a Great Business Card Design
A well-designed Business Card can offer several benefits:
- Professionalism: A sleek design suggests you take your business seriously.
- Convenience: It provides all your essential contact information in one place.
- Networking: It’s a tool for personal connection and can help initiate conversations.
- Brand Recall: A unique design helps people remember your brand.
How to Make Business Cards
1. Define Your Purpose
Before you start designing, consider what you want your Business Card to achieve. Is it to drive traffic to your website? To provide basic contact information? This all-important purpose will guide your design choices.
2. Choose a Business Card Size and Shape
While standard Business Card size is 85mm x 55mm, you can get creative with different shapes and sizes, depending on your brand’s personality. At Printed.com we stock wavy and arched shapes alongside our rectangle and square.
3. Choose a Font and Colour Palette
Colour and typeface plays a significant role in brand recognition. Stick to colours and fonts that align with your brand identity. Choose a font that is easy to read and avoid using more than two different fonts to keep the design clean and readable.
4. Include Essential Information
Common details we see on customers Business Cards include:
- Name and Title
- Company Name
- Phone Number
- Email Address
- Website URL
- Social Media Handles
5. Incorporate Your Logo
Your logo is a key element of your brand identity. Make sure it’s prominently displayed on your Business Card, but don’t let it overwhelm the other information.
6. Add Unique Elements
To make your Business Card memorable, consider adding unique elements such as:
- QR Codes that link’s to your website easily. We recommend QR Code Generator.
- Spot UV Coating for a glossy finish available via our Bespoke Service.
- Seed Paper for a plantable Business Card.
7. Choose your Business Card paper
With over 15 papers to choose from at Printed.com, the type of paper you choose can be one of the most exciting elements in building you Business Card. From our sturdy 810gsm Lux Paper to our textured Fresco Gesso, there’s a high quality paper perfect for you.
Designing an impactful Business Card involves a balance of aesthetics and functionality. By focusing on key elements like colour palette, typography, and unique design features, you can create a card that not only looks great but also effectively represents your brand.
Ready to nail your next Business Card design?