Spot UV printing has become a popular choice for graphic designers, print professionals, and marketers looking to make their designs shine. This printing technique can add a touch of luxury to any project, making it both eye-catching and unforgettable. Whether you’re designing Business Cards, Brochures or Greetings Cards, Spot UV can take your print materials to the next level with ease.
But what exactly is it, where can you use it, and how can you make the most out of it? This guide walks you through all the essentials, including tips and considerations, so you can create something truly extraordinary.
Image Credit – Verena Michelitsch
What is Spot UV Printing?
Put simply, Spot UV is a method of applying a clear, UV-cured varnish to specific areas of a printed design. Unlike traditional UV coating that covers the entire surface, that lets you target and highlight specific parts of the print.
Think of it like adding a glossy, eye-catching finish to specific parts of your design, creating a contrast with other finishes like matte lamination to make those details stand out even more. The result is a visually striking and tactile print that draws attention exactly where you want it. Spot UV works on the principle of contrast. By adding gloss to selected areas, you create a striking interplay between shiny and matte surfaces. For example, you could highlight a company logo, product image, or even a decorative pattern to create a high-end, professional look.
Spot UV Business Cards
Few marketing tools are as effective as well-designed Business Cards and by adding Spot UV it can take them to another level. Helping you create a memorable impression from the moment you hand one over.
Why Use Spot UV on Business Cards?
Spot UV Business Cards combine functionality with aesthetics. They’re not just informative; they’re also a tactile experience that creates a lasting impression. Here’s how this finish can elevate your business cards:
- Highlight Your Logo: Make your brand identity stand out instantly.
- Accent Contact Details: Draw the eye to essential information.
- Add Texture and Contrast: Give the design a unique, luxurious feel that stands out from competitors’ plain cards.
Our Tip
Pair your Spot UV application with a minimalist design. Less is more when it comes to Business Cards and can help you deliver impact without overwhelming visual clutter.
Adding Spot UV to your Business Cards can be quick and easy. Simply choose ‘Spot UV’ under the ‘Type’ option in the product wizard to add this striking finish. At the final step, you’ll be asked to upload a few extra design files to ensure everything is applied perfectly (more information on this below). If you want to add it to a different product, our Bespoke Service team is here to help and bring your idea to life.
Spot UV Business Cards
Where can Spot UV be used?
Spot UV isn’t limited to Business Cards, it’s a versatile finishing option perfect for enhancing a variety of printed materials including:
- Brochures and Booklets: Draw attention to key images or titles.
- Packaging: Add a premium touch to custom Packaging by applying Spot UV to logos or icons.
- Presentation Folders: Give your corporate materials a sophisticated edge.
- Greeting Cards: Add texture and create truly unique designs that stand out.
Essentially, if it can be printed and it’s flat, Spot UV can probably work its magic. Just reach out to our Bespoke Team with your idea to receive a quote and we’ll try our best to bring your idea to life.
Image Credit – Raspberry Blossom
What Paper and Designs Are Best for Spot UV?
While Spot UV can create incredible results, a few important factors will determine how well it works for your project.
Paper Type Matters
Spot UV is most effective on smooth, coated papers such as silk or gloss. These surfaces ensure the UV varnish adheres evenly, delivering the striking contrast you’re looking for. For our Spot UV Business Cards, we exclusively use 400gsm silk paper, as uncoated or textured papers tend to absorb the varnish unevenly, compromising the finish.
Smart Design Choices
Spot UV isn’t just about adding shiny highlights; it’s about thoughtful design choices. Here are a few tips to keep in mind:
- Use sparingly: Highlight one or two key elements, such as a logo or headline, instead of overwhelming the design.
- Incorporate patterns: Geometric shapes or delicate lines can look stunning when paired with Spot UV.
- Maintain contrast: Make sure the UV highlights stand out against the background colour or texture.
- Use vector files for precision: Detailed applications require sharp, crisp lines for accuracy.
- Consider colour pairings: Dark backgrounds paired with Spot UV can offer an especially impactful appearance. For instance, a jet-black Business Card with Spot UV on a bold, white logo is bound to impress.
Image Credit – Packhelp
How to Order Spot UV
Ordering this finish can be simpler than you might think. Whether it’s your first time using this technique or you’re a seasoned pro, here’s what you need to do to ensure stunning results.
1. Prepare Your Design Files
Design preparation is critical, as it’s an extra special process we need you to upload a couple of extra files to ensure your print goes perfectly. Please upload at least three files for your artwork, covering the following:
- Full Artwork
- Non Spot UV Artwork
- Spot UV Only Artwork
The full guide to how to prepare your artwork can be found here. This will guide the printer to know exactly where to apply the varnish. You’ll then need to export and save your file as a PDF for sharp, precise application.
2. Artwork Checks
If you are unsure, we do suggest you opt for our artwork checks service before you send to print, then our team of professionals will check your artwork is perfect before it hits the presses! This ensures everything is aligned, and the Spot UV areas are correctly placed.
3. Finalise Your Order
Once everything is ready, confirm your quantities, pricing, and delivery timelines. Then sit back and wait for your beautifully crafted Spot UV prints to arrive!
Need Something Special Beyond Business Cards?
While Spot UV works beautifully for business cards, the possibilities are endless. Maybe you’re planning intricate invitations for a product launch, or perhaps you’d like to elevate your next Greeting Card range. Whatever the project, our Bespoke Team is here to help. Reach out, and we’ll bring your ideas to life.
Elevate Your Prints with Spot UV
Spot UV is more than just another printing option; it’s a game-changer. Whether you’re designing Business Cards or bespoke creations, this technique can leave a lasting impression on your audience. By making smart design decisions, and working with experienced professionals, you’ll ensure your prints deliver both style and substance.
Are you ready to make your next designs shine? Contact us today to discuss your ideas or start your next project by calling us on 0800 840 1431 or chat with our team here.
